When you make music like Deadmau5, it’s not cheap finding a way to visually describe it. Yet in doing so, he single-handedly blazes the trail for a hatchling genre, breaking the record for most time and money spent on an EDM music video. In an interview with Rolling Stone, he boasts the “7 figure budget” to be one of the highest in electronic music video history, although he wont go into specifics. This Professional Griefers video means a change in the game, no longer will clean cut clips of travel footage and crowd surfing suffice. The music video is a way of involving the listener in an experience without having to leave the house. From the marvelously twisted brain of Joel Zimmerman comes a post-apocalyptic coliseum, complete with mouse megazords and two months of face-melting CGI work; worth every penny from the First National Bank of Mau5. His commitment to his fans is evident in the standard he holds himself to. Nothing short of the best will do. But that’s the reason we love Deadmau5, cause at the end of the day he cares about you too.
Troll that he is, the new album >album title goes here<, featuring the likes of Imogen Heap and Cypress Hill, is set to drop on September 25th, and is available to pre-order on iTunes, and includes the pre-released summer smash “The Veldt“. This is not looking like an album that will go unnoticed.
Behind The Scenes: